Graham has added England rugby player Chris Ashton to its list of ambassadors.
The luxury brand is "more than proud" to partner with Ashton, who is known as one of rugby's most prolific try-scorers. In the 2009-2010 Premiership season he scored 23 tries in 32 games for Northampton Saints, winning awards for Player of the Season and RPA Try of the Season. His run of form resulted in a call-up to the England squad for the 2010 Six Nations Championship.
In the 2011 Six Nations, Chris Ashton scored four tries against Italy, becoming the first person in the history of the tournament to score four tries in a single game. He also finished the 2011 Rugby World Cup as joint leading try-scorer.
Chris Ashton wears a Swordfish Booster Blue, an avant-garde design with a focus on performance. It features a 48mm steel case, automatic bi-compax chronograph and Incabloc shock absorber.
Graham watches are very popular with rugby players, with Dimitri Szarzewski (France), Mike Tindall (England), Lewis Moody (England) and John Smit (South Africa) all proud ambassadors of the brand. For the last four years Graham has also been named Official Timekeeper of the RBS Six Nations, creating a special timepiece to be worn by all referees during the tournament.